Campus comes alive for fall, researchers delve into psychology behind search engine advertising, and UGA Entrepreneurship Program wraps up a summer of innovation

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September 2024

A timelapsed image of students moving in front of Amos Hall with a back to business banner above them.

Students stream back onto campus and get back to business

After two relatively quiet months at the Business Learning Community, life roared back to normal on Aug. 14 when Terry College students started fall classes. From full lecture halls to increased traffic and conversations on Coca-Cola Plaza, students are back in action and back to business.
[First Day Gallery] [Back to Business Fair]

TOP STORIES

Julian Squire

Learning supply chain from the stockroom to boardroom 

Julian Squire, a supply chain management major from Milton, started asking questions about the supply chain during the COVID-19 pandemic. Now he wants to shape the future of supply chain management.

Woman sits with a laptop in her lap and searches the internet.

How cheerful is that water bottle?

New research from the Terry College shows consumers use “happier” words to search for products when in a good mood. Researchers connected those positive search terms with an increased likelihood of clicking search engine ads.

Participants in the 2024 Summer Launch pose with the founders of Mootrace and their giant  prize check.

Success was in the cards

Moontrace — a card shuffling machine for collectible cards — started as a senior project for UGA engineering students but is set to change how games are played after winning UGA Entrepreneurship’s 2024 Summer Launch pitch contest.

Illustration of a robot lowering a cage on a lightbulb.

Knowledge monopolies

When it comes to anti-competitive behavior among tech companies, MIS researchers argue that hoarding data may be more damaging to innovation than cornering markets. 

Ariana Gonzalez and friends pose in front of pyramids in Mexico

Deer Run Global Fellows explore the world

Ariana Gonzalez, Ashlee Hall and Savannah Keifer were the inaugural recipients of the Deer Run Global Fellows Scholarship, a program established to help Terry College students from Hall County study abroad.

 Dawg House app creators Emilio Romero, Manuel Blaser and Muneeb Malik .

Roommate matching app wins Summer Design Sprint

It’s always hard to find the right roommate, but more difficult when moving to campus from overseas. Three UGA graduate students won the UGA Entrepreneurship Summer Design Sprint with their solution.

Onyedika (Kachi) Ekwerike a course on sustainability

Boehringer Ingelheim builds a more sustainable world 

Terry College’s Executive Education partnered with Boehringer Ingelheim to design and deliver targeted sustainability training for mid- and upper-level managers. 

Students cross Lumpkin Street at class change en masse

Public colleges generated $21.9 billion impact 

Research from the Terry College of Business Selig Center for Economic Growth found the University System of Georgia had an impact of $21.9 billion on the state’s economy and generated more than 160,000 full- and part-time jobs.

Mike Pfarrer

Pfarrer selected for SEC Academic Leadership Development Program

Mike Pfarrer, Terry’s associate dean for research and executive programs, was one of four UGA faculty members selected for the Southeastern Conference Academic Leadership Development Program.

IN THE NEWS

Logo for Georgia Trend Magazine

Jeff Humphreys, director of the Selig Center for Economic Growth, wrote in an August column appearing in Georgia Trend that the southwest Georgia city of Albany — which has lagged economically in recent years — was poised to continue to grow slowly but steadily through the next year because of its success in landing new economic development projects and its broad-based strength in the manufacturing and health care sectors. “Albany’s economy has a lower risk profile than most cities, making a good place to grow a business and raise a family,” he wrote.

 Wall Street Journal Logo

Following coffee chain Starbucks’s promise of a $100 million pay package to its new CEO Brian Niccol, management professor Tim Quigley told The Wall Street Journal that a CEO’s impact on a company’s value depends on how much discretion she or he has over the company’s products and operations. “If you’re working at a utility company, maybe the CEO doesn’t matter much,” Quigley said. “If you’re working for Apple, CEOs matter a lot.” In Niccol’s case, Starbucks hired him away from restaurant chain Chipotle — sending the coffeehouse stock soaring and the burrito chain’s stock in the lurch.

Upcoming Events

September 12
2024 UGA Terry College of Business Graduate Programs Fair

Welcome to the Terry  Alumni Family - Atlanta

September 17
MSBA Information Session

September 19
Terry Third Thursday - Jamie Gregory, CFO, Synovus

September 23
Full-Time MBA Campus Visit Day

Ad For Terry Third Thursday featuring Jamie Gregory CFO of Synovus Sept. 19 at terry.uga.edu/events/terry-third-thursday

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