Events Management

When to Refresh Selections

Knowing which selection to use in your direct marketing effort or event invitation can sometimes be tricky, but it doesn’t need to be! In this blog post, we’ll walk you through how to look up existing selections, what each type of selection is used for, and how to know if your selection needs to be […]

DETAIL

The Importance of Exclusions

Contents What are exclusions? How does GAIL know who doesn’t want to receive a particular communication? What happens when I send a marketing effort or event invitation? How do I know which exclusions to add? Is it important to put the correct exclusions for my communication? What are exclusions? Respecting the wishes of our constituents […]

DETAIL

Pending Registrations

If you’ve managed an event in GAIL before, you may be familiar with the Pending Registrations tab. If you’re not, this tab is a sort of limbo where registrations wait to be processed manually by our Gift Accounting office. Typically this process is run at the end of every business day, so don’t worry if […]

By Emily Clary | Events Management
DETAIL

When to Add Spouses to a Mailing List

Through the Events – Preferred Name Format, you have the option to force spouses in as addressees for your marketing effort or event communication (read more about Events – Preferred Name Format here). Below are some do’s and don’ts of adding spouses to your communications. I Do’s Event Invitations Solicitations Holiday Cards I Don’ts Alumni […]

DETAIL

Sender, Send Name, Send Hour on Email Statistics Page

By using the email statistics link in the marketing and communications functional area, you can get a list of email correspondences sent out through GAIL. You can also click into the name of your, or any, email and get more stats for that particular email, like open rates, donation and event registration dollars generated, and […]

DETAIL

Why Didn’t John Donor get my Email?

Meet John Donor. It happens all the time. You create a beautiful email in BEE, set up your marketing effort or event invitation, and hover over the mouse for a few seconds before pressing that daunting “Start” button to send your email. A few days later, you notice one of your most important constituents, let’s […]

DETAIL

Personalize BEE Emails Using Informal Salutations

Get the most out of your BEE merge tags by choosing to use either a constituent’s formal or now the new informal salutation in your email greeting. A merge tag is a field you can incorporate into your BEE email template to populate specific information from a constituent’s record. For example, you can place a […]

DETAIL

Styling Your BEE Email for Desktop vs Mobile

Life on the go Though you may find yourself checking your email while sitting at your desk with your laptop or desktop computer, increasingly people are turning to their mobile device to keep up-to-date with their inbox.   The conscientious email designer will take into account the devices on which their emails will be seen […]

DETAIL

Adding Speaker Information to your GAIL Event

When hosting a large event, it can sometimes be easy to get bogged down in all the planning details. Without a stellar organization system, changes to staffing or even the event itself can cause issues in planning down the road. To save yourself the trouble in the future, avoid some of the stress of planning […]

By Emily Clary | Events Management
DETAIL

Events – Preferred Name Format

With all of the available name formatting options in GAIL, it can sometimes be tough to know which one is best to use for your specific communication. If you’re looking for a way to ensure both spouses will be included on your mailings, regardless of whether they both meet the selection criteria, let us introduce […]

DETAIL